Celebrating the Blue Badge mission
Show your style with a colourful blue badge wallet!
Ellen started Blue Badge Company in 2011 because her and her friend, a blue badge holder, were fed up of the universally dull options available to disabled consumers at that time. They started hand stitching fabric wallets for the blue badge permit with the aim of injecting some style into the disability market. The two friends didn't see any reason why having a medical condition or limited mobility should mean that certain people shouldn't be able to express their style and buy desirable products that actually say something about their personality, so they continued to make wallets in a range of bright and fun designs, and of course people were drawn to them straight away! Our customers have often told us that they were previously embarrassed to get their disabled parking permit out in front of people, but that since having a stylish cover to keep it in they've felt proud to show it off. This is exactly how we want people to feel! If our products can brighten someone's day and make an everyday task (such as displaying their blue badge in the car) a bit more cheerful, then we have succeeded in what Blue Badge Company set out to achieve. The same goes for the other products that we have developed since the wallets - if you need to use a heat pack to soothe your aches and pains, why does it have to be beige or hospital blue? Why not use one with elephants or flowers on it!?
Let's start a community and swap stories (over a cuppa, of course!)